Our Story

"Locally Made" may seem like an old idea, but it is our reality. Founded in 1993 by designer Carlo Gholami, we design and produce our garments in Los Angeles, maintaining control over quality and design while keeping our soul intact.

Couture Masks

Couture began making masks in response the the need for non-medical face coverings during the coronavirus crisis. We connected with the Mayor of Los Angeles' office and became part of the L.A. Protects initiative. Then we did what we do best and put our own style into masks and made them available for retail. This project keeps our company in business and keeps our workers employed, and supports local manufacturing.

Couture Classic

Our foundation is clothing and accessories for men: tailored shirts, pants, and leather jackets. Distinctive fabrics and hand-tailored details. Our fashions make a statement of personal style and speak to people who love to wear clothes.


Handmade, ultra-comfortable t-shirts, hoodies and polos, tailored for self expression.

Named afer Carlo's childhood impressions of Belfast, a city steeped in mysticism and characterized by warm, friendly people, The lie is defined by historical imagery, textured color and timeless comfort.

Republic of Couture [R.O.C.]

Casual fashion: denim, t-shirts and linens.

Customer Service

We hope you enjoy shopping with us. Please feel free to contact us with any requests or questions.

For returns, please see our Customer Service page.

Sizing Chart

couture sizing chart